It hasn’t been a great month for Adidas, but if the German sportswear giant can be counted on for one thing these days (or in the last 20 years), it’s looking to squeeze some cash out of its licensed sneakers deals. permission. Next: The Simpsons.
In the first day of this month We got our first look at a Simpsons x Superstar Collaboration, showing that nearly the entire surface of the shoe is covered with a blue fluff that closely resembles Marge’s hair. It looks exactly like an old Cookie Monster sneaker I bought for my two-year-old:
Another pair of shoes in the line-up, one leaked today and this time it’s Stan Smith, with Homer instead. While it may seem a lot less at first related than the Marge shoe — maybe there’s a bald joke here, I don’t know — turning the shoe upside down reveals that the shoe also has some fluff, but only on the heel:
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Like the meme itself, this is something you can chuckle at when you see it on the internet, but spending money to wear it on your feet? Hrmmmmmm.
Not that Adidas will care. While the company’s Yeezy collaboration has turned to ash, and had been worth big money at its peak, Adidas’ bread and butter in the sneaker business (like Nike’s), isn’t in high profile, limited releases but in two other places: for the most part, it’s the everyday roster of venerable classics (the Superstar, the Stan Smith, slides, etc) and to a lesser extent it’s tie-ins like this.
We’ve seen this a lot over the last few years, as the company has released sneakers based on everything from Game of Thrones arrive Pokémon arrive South Park before Simpsons release, and while many of these appear somewhat confusing, some (Pokémon special) has been great!
There’s no word on a release date or pricing for either of these.
