E-commerce company Flipkart on Friday said its platform saw 1.6 million concurrent users per second on its first day of holiday sales.
Without disclosing actual sales numbers, Flipkart indicates an initial trend in Discounts for big days of billions of dong (TBBD) indicates that the general sentiment of consumers towards festive shopping is very positive.
“TBBD 2022 saw an unprecedented number of concurrent users on the app – 1.6 million per second. The number of Flipkart Plus customers using Early Access during TBBD 2022 has grown well compared to TBBD 2022. event last year. Most of these customers are from Tier-2 cities and beyond,” Flipkart speak.
The WalmartThe ownership company says its easy payment option, Flipkart Pay Later EMI, recorded a 12x increase in adoption on day one.
Flipkart’s e-commerce platform Shopsy has attracted the majority of customers from Tier 2 cities and above with sarees, men’s t-shirts and headphones being the most popular products.
In the sports and fitness category, Flipkart says one round was sold every second during the first 24 hours of the event.
“Customers from Bharat (Tier 2 cities and up) continue to find value in the selection offered by Flipkart, across categories.
“The highest orders came from New Delhi, Bengaluru, Hyderabad and other cities including Berhampur, Howrah, Lucknow, Kolkata, Chennai, Jaipur, Karnal, Patna, Bhuwaneshwar, Visakhapatnam, Surat, Agra, Ghaziabad,” the company said. ty said.