‘Gorpcore’ remains one of the most popular fashion trends, Lyst Index reveals; this is what it means
Fashion is an industry that is constantly evolving and continues to change and evolve. At the end of 2021, the fashion world mourns the tragic death of Virgil Abloh, founder of Off-White and creative director of menswear at Louis Vuitton; and also witnessed the silver screen film in Gucci house and some perfect fashion in drama series like Heir, And just like that, Emily in Paris and even Squid fishing game.
All of this, along with the increase Covid-19 cases caused by Omicron variant worldwide, impacted fashion trends in the last quarter of the year, according to the Lyst Index for Q4 2021. Taking into account factors such as Lyst shopper behavior, Google Search data, social mentions and worldwide engagement stats, quarterly rankings are all about the hottest fashion brands and products.
The fashion trend that stands out and continues to be one of the most popular is the ‘Gorpcore’ trend. “The ‘gorpcore’ trend remained popular throughout the year, with an increase in the fourth quarter as consumers looked for technical outerwear and Footwear that can withstand the elements,” says Lyst.
Wondering what gorpcore means? The phrase was coined by author Jason Chen in Cut back in 2017, inspired by the phrase “delicious raisins and peanuts,” a colloquial way of describing a trail mix. It refers to the rise of fashion but function outdoor staples.
Although it was a pre-pandemic term, its influence has seen a significant increase in Disease. “With health and political uncertainty on the rise again, survival is also starting to shift into fashion,” says Lyst.
“The pandemic has fundamentally changed consumer expectations; In these uncertain times, movement and function have become the main buying criteria for many fashion lovers,” said Camilla Clarkson, communications director at Lyst. The Independent.
She added: “It’s clear that parts described as gorpcore or ‘engineering’ have resonated with consumers, a good sign that practicality persists as the world accepts the ‘thing’. new normal’.
Are from puffer fish jacket and trainer fleece jackets – all of which form part of the larger gorpcore umbrella. Of Lyst’s 10 most popular items of the quarter, many of them started the gorpcore trend.
The Prada The Re-Nylon bucket hat, which ranks second on the women’s item list, is part of this trend. Others include Frankie Shop’s quilted jacket (third), blue and brown wool balaclavas by Miu Miu (9th) and a pair of Prada cushioned nylon slip-ons (5th).
On the men’s list, top-rated items include a Prada Re-Nylon puff sleeve jacket (third place), a Moncler Cuvellier short coat (fourth) and a bright orange Alpha SV jacket. by Acr’Teryx (Saturday).
According to the Index, Balenciaga holds its position as the hottest brand in the world for the second consecutive quarter. In addition, the festive season leads to an increased demand for party wear. “Although outing styles have diversified in recent quarters, including categories like party knitwear and party pajamas, Nensi Dojaka sheer tulle bras, The crystal coats Hacker Project by Gucci and Balenciaga (worn by Beyoncé) and 68 crystals by Saint Laurent. Boots (seen on Hailey Bieber) are one of the most desired specific items,” according to The Lyst Index.
Finally, it notes that initiatives with NFT and game platforms have made headlines in the fashion world alongside brands experimenting with reverse– Attractive and commercial virtual experience. Lyst concludes: “The future for fashion more broadly seems to lie in entertainment, collaboration and community.
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