By Maserati Australia’s regulator says it is driving 150 customer orders for the new product Grecale The SUV already has, as it prepares to launch a major new product in the first quarter of 2023.
This equates to about three months of orders being held before the first samples hit the showrooms. Maserati executives say this is the earliest interest they’ve ever seen in a new product with the Trident badge in memory.
The company says it’s new Porsche Macan Competitors are attracting a younger audience than they are familiar with and attracting more women to the brand.
Reflecting its desire to enhance its brand value, Maserati Australia said it will build to order as much as possible, thus limiting inventory so as not to damage the brand’s reputation.
Any luxury brand that is forced to release goods is damaging their image.
Another good news for a reborn Maserati, almost half of the original Grecale orders were for the top-of-the-line Grecale Trofeo, which will use a scrapped version of the MC20 of super cars ‘Nettuno’ twin-turbo V6 engine.
This variation – expected to have a price about $195,000 drive – conceived as the Trident brand’s answer to the Macan GTS, BMW X3 USA Competitionand Mercedes-AMG GLC 63.
Meanwhile, about 12 months after the launch of the Grecale three variants, Maserati will start selling the Grecale Folgore – an all-electric version.
The Grecale measures 4846mm long, 1979mm wide, 1670mm tall and sits on a 2901mm wheelbase. This makes it a smidgen longer than the class average.
It will be produced together with Alfa Romeo Stelvio at the Cassino plant in Italy, and both are based on the rear- and all-wheel drive Giorgio architecture.
Maserati has confirmed there will be three distinct AWD models at launch, each with its own unique powertrain.
Leading the line is the GT, which features a 48V mild-hybrid system with a 2.0-litre turbocharged four-cylinder making 221kW at 5750rpm and 450Nm of torque between 2000 and 4000rpm.
Next up is the Modena, which retains the same mild-hybrid system but features a tweaked 2.0-liter turbocharged engine that delivers 242kW at 5750rpm and 450Nm between 2000 and 5000rpm.
Standing at the top is the Trofeo using the 3.0-liter twin-turbo V6 from the MC20. The Nettuno V6 engine has been downsized to 390kW at 6500rpm and 620Nm between 3000 and 5500rpm.
While the V6 Grecale has significantly less power than the 463kW MC20, the crossover can accelerate from 0-100km/h in 3.8 seconds and reach a top speed of 285km/h.
Several user-selectable driving modes are available, including Comfort, GT, Sport and Off-Road, with a Trofeo-specific Corsa setting.
Completing the range at a later date (2024) will be the all-electric Folgore.
Folgore will have a 400V electrical system, a 105kWh battery and “800Nm at most”.
Inside the Grecale’s cabin there are plenty of screens, including a fully digital instrument display and rear center console.
In the center of the dashboard is a 12.3-inch infotainment touchscreen, which appears to be running the latest uConnect 5 operating system, supporting two Bluetooth phone connections, Android Auto and wireless Apple CarPlay at the same time. , integrated voice control system. .
Below and upwards is a secondary 8.8-inch touchscreen for the climate control, suspension and powertrain.
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