WME has signed hip-hop legend Snoop Dogg in all fields.
According to a press release announcing the news, WME will partner with Snoop “and leverage the Endeavor network to further develop his work” across music, film, television, and business. and digital.
“WME was the only place that could handle the career I built and further develop,” says Snoop.
Snoop’s new deal with a talent agency comes after a busy few months for the American rapper and businessman.
In February, Snoop Dogg buying Legendary Death Row Records by MNRK Music Group.
At Death Row, Snoop Dogg is handling all of the trademark and catalog related business in music, film, clothing and merchandise while also signing new artists and re-releases Death Row’s successor music. He is also in development for a Death Row television series.
Snoop recently service is the Executive Creative and Strategy Advisor at Def Jam, where he focuses on A&R and creative development.
Described in a press statement as an “entertainment mogul,” Snoop Dogg has released 20 studio albums, sold more than 40 million albums worldwide, and peaked at number 1 countless times on the internet. Billboards international charts, and received 20 Grammy nominations.
Elsewhere in 2022, Snoop Dogg won a Primetime Emmy for his performance in the Pepsi Super Bowl LVI Halftime Show.
His previous accolades include Executive Producer for an Emmy Award-winning documentary When Claude was shot, an Emmy nomination for her role as Executive Producer and co-host of VH1’s hit show Martha & Snoop’s Potluck Dinner, MTV’s Executive Producer Mary + Jane, Executive Producer and Game Host Play by TNT’s Wild, and Executive Producer of NetflixCoach Snoop’s program.
His filmography includes hundreds of credits including roles in classic films (Training Day, Half Baked, Soul Plane, Dolemite Is My Name) and countless television appearances including The Simpsons , Brothers and The Bernie Mac Show.
Under Death Row Pictures, Snoop is producing film projects including MGM’s The Underdoggs with Kenya Barris, which he will also star in. Last year, Snoop also starred in Day Shift with Jamie Foxx, which hit #1 on the Netflix movie chart and he also debuted a children’s show on Netflix. YouTube named Doggyland.
In 2019, Snoop was recognized with a star on the Hollywood Walk of Fame and has also been inducted into the celebrity wing of the WWE Hall of Fame.
“WME is the only place that can handle the career I built and develop it further.”
Snoop Dogg
“WME was the only place where I could handle the career I built and develop it further,” says Snoop Dogg.
“I look forward to working with the WME team to continue to innovate in music, film, television, business and digital and break down barriers in entertainment.”
Snoop is described in WME’s media statement as the “ultimate multi-hyphen entrepreneur” with business ventures including entertainment, e-sports, fashion, food and beverage, cannabis, Web3 and technology industries.
He service on the Board of Directors of FaZe Clan, Inc. This past year, Snoop Dogg has also been particularly active in the NFT space. In February, for example, he sold NFT worth over $44 million in just five days around the release of his 20th studio album, BODR (Bacc On Death Row).
Other ventures in the NFTs, including Dr Bombay, and his NFT from the Bored Ape Yacht Club collection.
Earlier this year, Snoop also opened a store, Snoop Dogg’s Clothing, in Inglewood, CA, which features exclusive items from his clothing collections.
In early 2023, a Funko store managed by Snoop will open in the same square next to Snoop Dogg’s Clothing Store. In another development, Snoop Dogg founded Broadus Foods, a family-owned food manufacturing company with a mission to make a difference in the lives of families and communities.
His long legacy of philanthropy includes the Snoop Youth Football League, a nonprofit that provides opportunities for inner-city kids.
In 2017, SYFL added a Snoop Special Star Football and Cheer division that caters to all the special needs of children and young people (5-18+) with physical disabilities and wisdom.Worldwide music business
