Tech start-up Logcast unveils Spotify integration that lets creators charge for talk content
Start voice transmission logcast announced a new integration with SpotifyTheir app is said to be aimed at providing artists with a new way to monetize content on the platform.
As part of an integration announced by Logcast on Wednesday (November 30), the startup will allow artists to share short-form ‘chat content’ — such as “special announcements and behind-the-scenes moments in their musical careers” captured as voice notes in the Logcast app — with their Spotify listeners.
Logcast says that artists can choose to lock their content behind a wall of fees, requiring fans to pay to stream their audio.
Headquartered in Sweden, Logcast launched its app globally in November 2021. According to reports, the app has attracted over 15,000 creators in over 60 countries and over 150 million people. to listen.
Logcast says that its current investors include San Francisco-based venture capital firm Goodwater Capital (an early investor in both Spotify and Facebook), as well as “global entertainment and technology executives” including Jonas Siljemark, former President of Warner music Northern Europe.
Logcast says that the new feature it notes will be powered by Spotify’s Open Access Programwill be made available exclusively to creators through Logcast.
It will start rolling out in Sweden in January and is expected to expand internationally in 2023.
Launching in 2021, Spotify’s Open Access The program allows publishers and platforms — those with subscribers elsewhere — to make their subscriptions available on Spotify.
With the Open Access Program, creators can continue to deliver paid content to their existing paying audiences using Spotify.
Logcast co-founder Johanna Hoof said: “We’ve seen a huge demand from fans who want access to intimate moments — moments that are unscripted, unedited, raw, and unedited. filtered from the lives of their favorite artists”.
“We see great demand from fans who want access to intimate moments — unscripted, unedited, raw, and unfiltered moments from the lives of their favorite artists. their.”
Johanna Hoof, Logcast
Hoof added: “By enabling a new content format for music artists to monetize on Spotify, our goal is to help artists maximize their fan bases.
“In Spotify, this content will be searchable and discoverable just like any other song or podcast episode.”
Global Music Business
