Cointelegraph journalists at South by Southwest, or SXSW, in Austin, Texas reported that non-edible tokens (NFTs) was everywhere this yearmarks a new phenomenon for what began as a music festival in 1987. Since evolving into a film, technology and general cultural gathering, and after a two-year hiatus, SXSW has adding blockchain programming to the mix with crypto-related boards, corporate blockchain sponsors, and NFT community interactive experiences.
The two NFT communities with the largest physical presence at SXSW were Doodles and FLUF World, who delivered immersive, multi-day, and multi-sensory experiences. They built physical settings where attendees would wait in long lines to enter and interact with these virtual communities in real life. Cointelegraph took a deep dive into how these digital collections came to life at SXSW.
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