Royal Challengers Bengaluru (RCB) announced KPT Pipes as the Official Piping Partner for the upcoming season of the Indian Premier League (IPL 2024).
In this collaboration, KPT will capitalise on RCB’s player imagery across various communication platforms, including print, digital, and outdoor, enhancing its offline presence and fostering better engagement with dealers and distributors.
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Ankur Periwal, managing director of KPT Pipes, expressed his enthusiasm about the partnership, stating, “Partnering with RCB, a team with a widespread fan base, was a natural choice for us. With the PPRC pipe category gaining momentum in India, this collaboration gives us a competitive edge.”
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Rajesh Menon, vice president and head of Royal Challengers Bangalore, echoed the excitement, saying, “RCB is thrilled to join forces with KPT Pipes, emphasising our commitment and shared ethos to promote sustainability.”
