Since she was a child, Gabrielle Jones admired her grandmother vintage clothes. “There are always shoes and hats and accessories that I am playing with, and I always treat that as a quartz canvas,” says Jones. “She would tell me all the stories about where she got them from.” Years later, the Minnesota-based creator shares these historic tidbits with her nearly 400,000 followers on her TikTok channel. @gabis_vintic was part of a yearlong project that included her styling a classic outfit every day from her grandmother’s wardrobe.
“[There were] Jones said. “So I said, ‘I’m going to really try, put and style these pieces that I don’t normally approach, and kind of see what comes out of it.’”
In the six months since Jones began documenting her grandmother’s collection, as well as pieces collected from other family members, nearly 200 videos have featured garments ranging from shirts to a 1940s jacket and a 1960s pair boots to her grandfather’s favorite printed shirt from the 1970s and 1930s wedding voucher. “I like to mix eras and I think the biggest piece of advice for people who want to do that is to try styling their hair in ways that might be unexpected and see what comes out of it,” she says. “Explore that journey for yourself.”
Some of her favorite outfits so far include wool coat handcrafted by her wonderful aunt like a High school graduate gift for her grandmother. “It’s really a lovely thing to share and something really, really special for me,” she said. “My grandmother and I could talk about these clothes, and she would tell her stories, and we could share that with a lot of people who were somehow moved about it.” (Yes, her grandmother downloaded TikTok just to see the testing going on.)
Above TikTokvintage fashion has become one of the most popular online communities, with #classic style collected more than 730 million views and #fashionhistory over 700 million views. Creators like Jones have fostered a digital community of fashion enthusiasts sharing stories of The best vintage and trading tips on shopping for second hand. “I never go antique shopping with an idea of what I’m going to look for because you really never know,” she says. “There’s something very exciting about it when you actually find something great and you know it’s really a special piece of work.”
@gabis_vintic GRWM 1950s babyyyy ✨Day 126 out of 365✨ #classic #classic style #en Movieootd #fashionhistory # 1940sfashion ♬ Pieces (Piano Solo Version) – Danilo Stankovic
But what distinguishes Jones’ content from every other vintage styling channel on the app is her fashion history comment. For example, she recently explained why vintage pieces often have multiple labels attached to them (to identify the retailer, designer and manufacturer of the garment). In another video, she styled for the 1950s Jumpsuitgives a lesson on the origins of the “Siren Suits”, first created during the time the Second World War was ended sleepwear in an alert air raid. She also teaches her followers about Men’s origin of high heels using her great aunt’s 1940s back strap shoes as an entry point.
However, Jones does not consider himself a fashion expert. Although she has long been interested in style, she has never pursued it academically. Instead, Jones gathered most of his information from conversations with his grandmother, as well as old newspapers and magazines. She also does some research through vintage fashion blogs like Classical Dancer.
While Jones shares her general findings, she’s more focused on showcasing her own family’s fashion history through her grandmother’s archives, a journey she says helps her. know his own lineage. Many of the clothes she found in her grandmother’s closet belonged to her wonderful aunt, Stella, who died when Jones was 5 years old. “I really, really feel like all these years later, I’m learning all this about the wonderful aunt Stella. And I really wanted to get to know her again, even though I couldn’t be in space with her and literally meet her,” she said.
With seven months left, Jones is looking forward to discovering new stories. “I’m super excited about styling some Edwardian from the early 1910s as very beautiful dresses and blouses,” she said. “Now we’re going in like a little bit more of the fuzzy pieces, so I really feel like I’m discovering a lot more.”
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