Online fashion brand Beyoung crosses Rs 100 crore in FY 2022-23
Beyoung is targeting a revenue of Rs 150 billion in current financial (2023-2024) in addition to enhancing physical presence by opening more offline stores
Mumbai: UMBRELLAfashion brand nline Beyoung achieved sales of Rs 100 billion in the financial year 2022-2023, the company said in a release on Wednesday. The brand aims to surpass the Rs 150 billion milestone this financial year (2023-2024).
Beyoung has faced a number of challenges while reaching the Rs 100 billion milestone, including building a team in a 2-tier city like Udaipur, where resources are scarce and the competition to attract talent is fierce. fierce, the statement added. The brand has overcome this challenge by investing in its employees and building a culture of trust, collaboration and innovation. Beyoung also focuses on providing a positive working environment, promotion and development opportunities, competitive salary and benefits to attract and retain talent.
“We are delighted to have reached this important milestone. Our primary focus has always been to provide affordable and trendy clothing for both men and women, and this milestone is testament to our commitment to this goal. Our success is the result of our innovative, data-driven decision making and focus on customer satisfaction,” said Shivam Soni, founder and CEO of Beyoung. know.
Launched in 2017, Beyoung offers a wide range of clothing and accessories collections for men and women. The brand will expand its products to include more categories, such as semi-precious clothing, linen shirts, linen pants, jogging pants, merchandise, printed shirts and t-shirts. print, among other products, the release added. In addition to expanding online, Beyoung will also focus on enhancing its physical presence by opening more offline stores this financial year.