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2023 Nissan Ariya Surfwagon Concept is a car with a weird appearance


  • The 2023 Nissan Ariya EV has been transformed into a wooden style concept called Surfwagon that will debut at this year’s SEMA show in Las Vegas.
  • Before our eyes, Surfwon’s wood-panelled vinyl wrap and brightly colored large trackless rims with white wall tires didn’t match.
  • Nissan wanted Surfwagon to encourage tram customization, which is great, but we think the concept is a weird one.

Some things don’t go together well. Oil and water, dumb people and scientific facts, and luxury electric SUVs with faux wood side panels. The following example is the only one relevant here, and it depicts the 2023 Nissan Ariya Surfwagon concept that is set to debut at this year’s Special Equipment Market Association show (now called only is SEMA).

2023 nissan ariya surfing sema concept rear

Nissan

We’ll be blunt here. The wood-inspired Surfwagon concept that Nissan commissioned South Carolina-based Tommy Pike Customs to build looks very odd. After all, the tall and bulbous figure of the electric Ariya is not exactly an attractive canvas to work with. Maybe that’s why its wood-paneled vinyl wrap looks so out of place to our eyes. That’s mainly how the simulated wooden trim pieces bend and break around the SUV body in an unnatural way.

2023 nissan ariya surf sema wheel and tire concept

Nissan

Usually, a set of white tires mounted on rims with no grooves painted in a bright color is a duo that catches our attention. The Surfagon’s wheel-and-tire combination definitely left us gasping, just not in a good way. The 20-inch wheels have too many items and the tires have too little white wall, creating a strange aesthetic. We think it would be nicer with smaller diameter rims and fatter rubber with thicker white walls.

Obviously, beauty is in the eye of the beholder. Nissan intends for the Ariya Surfwagon to encourage people to customize electric vehicles. Hey, we’re all for creativity and individuality, but that doesn’t mean we have to think the concept is pretty. We think the rake roof for the surfboard and lowered suspension are nice touches, so there’s that.

This content was imported from a poll. You can find similar content in a different format, or you can find more information at their website.

This content was imported from a poll. You can find similar content in a different format, or you can find more information at their website.

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