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EADEM was born when two beauty-obsessed black women joined together to increase their representation in the industry through a line of skincare products specially formulated for melanin-rich skin.
“At EADEM, we focus on skin tone to bring confidence to bare skin,” co-founder Alice Lin Glover speak. “Our mission is to redefine beauty standards and challenge the beauty industry beyond symbolism with our intelligent Melanin™ Complex: a one-of-a-kind, engineered technology designed for—and tested on—colored skin.”
Just as EADEM is a remarkable beauty brand with products tailored to the needs of people of color, it is also a community-building force.
“An important platform for amplifying this mission is our online magazine (we actually launched it before our product line), which highlights the untold stories that unite us together,” continued Alice. You can read a compilation of EADEM essays in their journal, CODE CODES. Stories that explore Black identity, often associated with beauty, resonated strongly with EADEM co-founder, Marie Kouadio Amouzame and nothing is beautiful.
Whether you are looking for a Face wash that unclogs pores miraculously or one dark spot serum reduces hyperpigmentation, EADEM has products for every skin care concern, with melanin-rich skin at the forefront of their formulas. Keep reading to shop some of their revitalizing skin care products from Sephora, during Black History Month and beyond.
