Online information about China’s celebrity targeting
Beijing:
China’s cyber regulator said on Tuesday it would tighten scrutiny of how celebrity information is disseminated online, such as the publication of their personal information and advertising placement. their on internet sites.
The Cyberspace Administration of China (CAC) said it was meant to create a healthy and positive internet environment, describing the rise of gossip and star-chasing as influencing prices. orthodox politics.
It said it would create a “negative list” aimed at online celebrity information promoting bad values such as flaunting wealth as well as any attempt to incentivize fans to spend money. to support celebrities.
Celebrity endorsements and advertising should be clearly marked by platforms, and fan clubs should be managed by authorized agents, the CAC said.
Chinese authorities in recent months have stepped in to stem what they call the country’s “chaotic” celebrity fan culture, ordering broadcasters, online platforms and art Doctors help curb the phenomenon after a series of celebrity scandals involving tax evasion and sexual assault.
Online celebrity fan clubs have become a popular phenomenon in China with local newspaper The Paper predicting the country’s “idol economy” could be worth 140 billion yuan. currency ($22 billion) by 2022. But they have also been criticized for their influence on minors and for causing social disorder.
When Canadian-Chinese pop star Kris Wu was detained by Beijing police in July on suspicion of sexual assault, fan groups defended him on social media. Most of these fan accounts, along with Wu’s online accounts, were subsequently shut down.
Chinese authorities have also ordered actors and other performers to follow ethical guidelines or face bans.
On Tuesday, the China Association of Performing Arts released a list of 88 people banned from live streaming for ethical reasons, including Wu.
(This story has not been edited by NDTV staff and was automatically generated from the feed provided.)